SCOR has teamed up with cultural heavyweight and CLOT founder Edison Chen to launch The 888 Continuum, a four-month gaming journey rooted in sports activities power, streetwear tradition, and on-chain rewards. It’s the primary time Edison has introduced his artistic id immediately right into a Web3 gaming expertise.
Key Takeaways
SCOR and Edison Chen introduce The 888 Continuum, a multi-phase on-chain treasure hunt.
Rewards embrace CLOT sneaker drops, unique digital gear, and uncommon SCOR collectibles.
The marketing campaign missions unfold on the enjoyable.scor platform.
Edison fuses his artistic type with SCOR’s on-chain sports activities platform.
Devoted gamers acquire early entry to drops and premium $SCOR rewards.
Edison Chen Brings Tradition, Accumulating, and Sports activities Power On-Chain
SCOR presents the marketing campaign as a significant shift in how cultural leaders can form digital gaming.
Gamers soar in by way of the enjoyable.scor platform, the place The 888 Continuum begins as a treasure hunt. Early missions introduce the story and supply the primary digital rewards. As gamers progress, the marketing campaign deepens with new clues, tougher challenges, and limited-edition gadgets from Edison’s world. It’s a format designed to reward curiosity and encourage gamers to maintain peeling again layers of the narrative.
Edison says he was drawn in by SCOR’s dedication to “actual followers throughout actual video games with actual rewards,” noting that the challenge feels aligned together with his lifelong connection to sports activities and amassing. He provides, “I hope to develop with this and progress with the neighborhood in a enjoyable and interesting means.”
SCOR Units the Stage for a Cultural Growth
For SCOR, this partnership alerts a broader evolution. Tom Mizzone, Founder and CEO of Candy, which develops the SCOR ecosystem, describes Edison as somebody who understands each the artwork and power of sports activities tradition. “What we’re constructing collectively exhibits how SCOR can broaden past gameplay into the complete universe surrounding sports activities,” Mizzone mentioned.
Rewards for Constant and Curious Gamers
SCOR has structured the journey to reward dedication. Gamers who sustain streaks, acquire marketing campaign gadgets, or attain key milestones acquire early entry to restricted drops and bonus entries within the remaining prize pool. The rewards are substantial, together with unique CLOT sneaker drops, uncommon digital gadgets, and high-tier $SCOR airdrop allocations.
SCOR has beforehand teamed up with prime athletes and digital creators to push the boundaries of interactive sports activities. With CLOT and adidas, Edison Chen has lengthy fused East and West by way of vogue — now he brings that very same imaginative and prescient into the SCOR universe.
