Solana-based memecoin launchpad Pump.enjoyable has confirmed that its native PUMP token will debut by means of an Preliminary Coin Providing (ICO) on July 12.
The token may have a complete provide of 1 trillion and a structured allocation designed to serve institutional, neighborhood, and inside stakeholders.
PUMP’s ICO particulars
About 33% of the whole PUMP token provide shall be offered in the course of the ICO. Of this, 18% is designated for institutional consumers by means of a personal sale. The remaining 15% shall be out there to the general public by way of main exchanges like Kraken, Bybit, KuCoin, Gate.io, Bitget, and MEXC.
The platform said that personal and public sale contributors will buy the asset at $0.004 per token. Notably, all tokens bought within the ICO shall be absolutely unlocked as soon as they turn out to be tradable, with no vesting interval.
Along with the ICO allocation, the remaining provide shall be distributed as follows: 24% shall be reserved for neighborhood and ecosystem initiatives, 20% for the group, and 13% for present traders.
In the meantime, the Pump.enjoyable basis will obtain 2%, the ecosystem fund will obtain 2.4%, and change liquidity shall be allotted 2.6%. Curiously, 3% of the whole token provide is put aside particularly for reside streaming.

The general public sale will run till the 150 billion tokens are offered or till 14:00 UTC on July 15, whichever comes first. Token sale contributors will obtain their tokens shortly after the sale ends. Nonetheless, tokens shall be non-transferable for 48 to 72 hours earlier than they are often traded.
The platform said that US and UK residents are excluded from taking part within the ICO.
Regardless of the structured rollout, Pump.enjoyable’s token distribution plan has drawn criticism from some within the crypto neighborhood.
Crypto researcher Rex described the tokenomics as exploitative. He argued that the group is allocating over 40% of the provision to itself whereas monetizing a neighborhood that has helped generate greater than $750 million in income over the previous yr.
He added:
“Neighborhood reward which must be the aim of $PUMP is claimed to be ‘coming quickly’ which is simply one other time period for ‘we don’t actually have a plan to airdrop.’”
Pump.enjoyable’s broader purpose
Trying forward, Pump.enjoyable outlined plans to evolve past its present launchpad mannequin right into a decentralized social platform.
Based on the agency, it goals to turn out to be an alternative choice to present social platforms like Fb, TikTok, and Twitch by rewarding customers as a substitute of monetizing their consideration.
Alon Cohen, co-founder of Pump.enjoyable, emphasised the platform’s dedication to leveraging social traits in on-chain buying and selling. He defined that the platform goals to revolutionize livestreaming by rewarding viewers for locating expertise early and permitting creators to monetize extra successfully.
Cohen additional said that Pump.enjoyable intends to foster thriving communities, actions, and even cults. He mentioned this might create a brand new house for crypto-native engagement inside the social media panorama.