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$1 Million Bitcoin Isn’t A Far-Fetched Idea: Bitwise Says

March 10, 2026Updated:March 10, 2026No Comments4 Mins Read
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 Million Bitcoin Isn’t A Far-Fetched Idea: Bitwise Says
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Bitcoin reaching $1 million per coin typically sounds unrealistic to traders, however multi-billion greenback asset supervisor chief funding officer (CIO) Matt Hougan says the skepticism normally stems from a primary misunderstanding about how the asset needs to be valued.

In a memo launched Tuesday, the CIO of Bitwise Asset Administration argued that many analysts depend on “static math” when desirous about bitcoin’s long-term worth potential. In line with Hougan, that method ignores the truth that the market bitcoin competes in — the worldwide store-of-value market — has expanded at a fast tempo for many years.

Hougan wrote that lots of people hear $1 million and instantly dismiss it, noting that the value would signify roughly a 14-fold improve from present ranges. 

“$1 million sounded absurd—even to me,” Hougan wrote. “I not see it that means.”

Hougan framed BTC as an rising store-of-value asset that more and more competes with gold. In that context, estimating bitcoin’s potential worth turns into a matter of calculating the full dimension of the store-of-value market, estimating bitcoin’s share of that market, and dividing the outcome by the asset’s mounted provide of 21 million cash.

By Hougan’s estimates, the worldwide store-of-value market at this time stands at just below $38 trillion, consisting largely of gold and BTC. 

JUST IN: $15 billion asset supervisor Bitwise publishes report titled “How Bitcoin Will get to $1 Million”

“…the worldwide “retailer of worth” market might be ~$121 trillion in 10 years…bitcoin solely must take 17% of the market to be price $1 million a coin.” pic.twitter.com/xETtCf9SFx

— Bitcoin Journal (@BitcoinMagazine) March 10, 2026