In accordance with CoinGecko’s annual report, crypto treasury corporations had been among the many yr’s greatest consumers whilst costs fell. Their steadiness sheets grew sharply, and their actions left a transparent mark on provide and markets. The numbers inform a narrative of heavy shopping for, pause, after which company strikes to guard share worth.
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Massive Treasury Shopping for Spree
Stories have disclosed that these treasury companies deployed near $50 billion into Bitcoin, Ethereum, and different tokens throughout 2025. In the beginning of the yr, treasuries held greater than $56 billion in crypto.
By January one, 2026, that determine had risen to $134 billion — a achieve of 137%. This shopping for helped push institutional possession greater, with treasuries holding greater than 5% of each Bitcoin and Ethereum provide by year-end.
Public corporations alone raised their Bitcoin reserves from about 598,714 cash to greater than 1 million, a rise close to 500,000 BTC.
Market Drop Got here Late In The Yr
The broader market didn’t hold its earlier momentum. Whole crypto worth fell nearly 8% in 2025 and completed the yr close to $3 trillion. Many of the harm got here late.
2025 Annual Crypto Trade Report is now LIVE
Final yr marked crypto’s first down yr since 2022, that includes a quick $4.4T peak in This fall earlier than a historic $19B liquidation ended the yr at $3.0T.
Listed here are 7 key highlights you shouldn’t miss pic.twitter.com/HLbI5BrzwN
— CoinGecko (@coingecko) January 15, 2026

The market shed nearly 1 / 4 of its worth within the final three months, and a liquidation wave close to $19 billion in October sped the decline after whole market worth briefly hit about $4.4 trillion.
Bitcoin slipped roughly 1.4% to close $95,300 at one level as traders weighed coverage strikes within the US and shifting price expectations.
Provide Now Held By Treasuries
By the beginning of 2026, treasuries had been holding greater than 1 million Bitcoin and 6 million ETH. That focus issues as a result of property placed on company books are much less prone to be traded continuously.
When giant shares of provide are locked up, worth swings might be smaller in calm occasions, however the impact can flip if promoting is compelled.
BTCUSD buying and selling at $95,524 on the 24-hour chart: TradingView
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Firms Shifted Technique When Shares Fell
When costs fell within the fourth quarter, some treasury companies noticed their share costs dip beneath the worth of their crypto holdings. To help their inventory, many paused shopping for and turned to share buybacks.
That motion slowed the tempo of token purchases. The transfer was conventional: defend traders’ fairness worth slightly than add extra tokens right into a weakening market.
Featured picture from Pexels, chart from TradingView


