US funding financial institution Morgan Stanley could also be positioning itself in order that even when its newly introduced spot Bitcoin exchange-traded fund underperforms, it should nonetheless ship strategic advantages throughout the agency, in line with ProCap chief funding officer Jeff Park.
“Morgan Stanley is making the wager that even when their ETF does not scale to blockbuster success, there’s an intangible profit that can assist construct their clout,” Park stated on Wednesday.
His feedback come only a day after Morgan Stanley filed with the US Securities and Alternate Fee to launch two ETFs, one tied to Bitcoin (BTC) and the opposite to Solana (SOL).
Crypto market “a lot greater” than believed
Park stated that regardless of how important the inflows are for Morgan Stanley’s new merchandise, the transfer will deliver social, reputational, and monetary advantages.

He pointed to Morgan Stanley’s “centered consideration” on monetizing its brokerage subsidiary ETRADE by crypto buying and selling and tokenization partnerships.
“This turns into particularly extra related as a constructive externality if it helps recruit high expertise vs opponents,” Park stated.
Park stated the announcement exhibits that the crypto market is “a lot greater” than crypto trade professionals anticipated. “Particularly to achieve new clients,” he stated.
He additionally argued that one other issue past efficiency is the reputational edge the spot Bitcoin ETF provides the agency by making it look pro-Bitcoin.
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“It’s because each asset supervisor is aware of that having a Bitcoin ETF communicates that they’re ahead considering, younger, and a bit of edgy,” Park stated.
“Others may observe,” says an ETF analyst
Morningstar ETF analyst Bryan Armour instructed Reuters on Tuesday that Morgan Stanley’s sudden transfer into crypto might imply it needs to “transfer purchasers that put money into Bitcoin into their ETFs, which may give them a quick begin regardless of their late entrance.”
“A financial institution coming into the crypto ETF market provides legitimacy to it, and others may observe,” Armour stated.
Morgan Stanley is taken into account one of many world’s high three funding banks, alongside Goldman Sachs and JPMorgan. Whereas the opposite two corporations have crypto funding ties, neither affords its personal crypto ETF.
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