Brazil Crypto Activity Jumps 43% as Average Investment Tops $1,000

Crypto exercise in Brazil expanded sharply in 2025, with whole transaction quantity climbing 43% 12 months over 12 months as common funding per person crossed the $1,000 mark, in response to a brand new report from crypto platform Mercado Bitcoin.

The report, titled “Raio-X do Investidor em Ativos Digitais 2025,” claimed that the Brazilian crypto market is now not pushed purely by hypothesis however more and more formed by structured investing and portfolio planning. The information was primarily based on exercise throughout Mercado Bitcoin’s platform, the most important digital asset change in Latin America.

Per the report, the common quantity invested per particular person reached roughly 5,700 Brazilian reais, equal to greater than $1,000. On the similar time, 18% of buyers allotted funds throughout a couple of crypto asset, indicating a gradual shift towards diversification slightly than single-asset bets.

Bitcoin (BTC) remained probably the most traded asset, adopted by the US dollar-pegged stablecoin USDt (USDT), Ether (ETH) and Solana (SOL), the report confirmed. Stablecoins additionally stood out as a key on-ramp for brand new and current buyers, accounting for roughly thrice extra transactions than within the prior 12 months, as customers sought decrease volatility amid unsure macro situations.

Associated: Brazilian inventory change to launch tokenization platform and stablecoin

Brazil’s low-risk crypto merchandise see 108% development

The report revealed that lower-risk crypto merchandise gained momentum in 2025. Digital fixed-income choices, recognized domestically as Renda Fixa Digital (RFD), recorded a 108% enhance in funding quantity, with Mercado Bitcoin distributing about $325 million to buyers in 2025.

Demographics additionally shifted. Buyers aged 24 and underneath posted a 56% enhance 12 months over 12 months. Nevertheless, Mercado Bitcoin famous that demand expanded throughout all age teams, together with high-net-worth and institutional profiles.

Regionally, Brazil’s Southeast and South remained dominant by transaction quantity, led by São Paulo and Rio de Janeiro, whereas states within the Central-West and Northeast gained visibility as crypto participation unfold geographically.

Associated: Solana enters Brazil’s principal change as Valour expands regulated crypto entry

Itaú Asset advises 1%–3% Bitcoin allocation

As Cointelegraph reported, Itaú Asset Administration has advisable that buyers allocate between 1% and three% of their portfolios to Bitcoin, citing rising geopolitical dangers, shifting financial coverage and ongoing forex volatility.