Magic Eden’s rollout of an “Official $TRUMP Pockets” this week rapidly turned a flashpoint within the crypto world. Marketed as a flagship product for Trump supporters, the pockets promised a $1 million reward pool in $TRUMP tokens—till the Trump household slammed the brakes on the celebration.
The launch announcement, posted on Magic Eden’s official X account, claimed: “The Official $TRUMP Pockets is COMING SOON! The First and Solely Crypto Pockets for True Trump Followers.” It directed customers to enroll at trumpwallet.com for an opportunity to win a share of $1 million in token rewards.
And now? Confusion, group skepticism, and rising scrutiny over how the rollout occurred.
Trump Household Drops the Hammer
Virtually instantly after the announcement, Eric Trump and Donald Trump Jr. publicly disavowed the pockets. Eric issued a pointy warning:
“This venture just isn’t approved by @Trump. @MagicEden I might be extraordinarily cautious utilizing our title.”
(Tweet from June 3—hyperlink)
Barron Trump, in his first-ever put up on X, chimed in:
“To be clear, our household has zero involvement with this pockets.”
(Posted June 3—hyperlink)
The Trump Group, based on Donald Jr., is working by itself official crypto pockets by World Liberty Monetary—which has no connection to the Magic Eden effort.
Neighborhood Backlash In opposition to Magic Eden
Magic Eden CEO Jack Lu additionally promoted the rollout, describing it as a part of a broader push to onboard mainstream customers into crypto. In a June 3 tweet, he wrote: “The time to take huge bets & onboard mainstream is now.”
Whereas Magic Eden insists the pockets was in-built partnership with the $TRUMP memecoin workforce, that clarification has not calmed the crypto group.
The backlash has turned a hyped launch right into a reputational concern for Magic Eden. Customers are looking for solutions about how such a high-profile rollout occurred with out public authorization from the Trump household.
Even the X account selling the pockets, @TrumpWalletApp, has been suspended—including to doubts concerning the legitimacy of the trouble.
Trump’s Rising Position in Crypto
The Trump household has change into more and more lively in crypto, launching NFT collections, selling memecoins like $TRUMP, and backing a stablecoin by World Liberty Monetary. They’ve additionally partnered on a bitcoin mining enterprise, pursued a Fact Social Bitcoin ETF, and pushed pro-crypto insurance policies geared toward positioning the U.S. as a world blockchain chief.
What’s Subsequent for Magic Eden?
As of this writing, neither Magic Eden, the $TRUMP token workforce, nor CEO Jack Lu has addressed the controversy. That silence is amplifying considerations and undermining belief within the venture.
The crypto house—already cautious of ambiguous branding and celebrity-linked ventures—has little persistence for uncertainty.
Because the mud settles, Magic Eden should reckon with the implications of a high-profile launch gone fallacious—and a crypto group demanding transparency.